Inside Sales - The Power of

Intelligent Conversation

With TelAffects

telemarketing cta

Telaffects Affect MethodSM Inside Sales Best Practices

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Build Market Intelligence With Lead Generation and Lead Qualification

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The Science of B2B Appointment Setting and Lead Nurturing Feeds Your Pipeline

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Drive New Sales With Telesales, Customer Acquisition and Customer Development Skills

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WHAT IS DEMAND GENERATION?

Demand Generation is the frontier between sales and marketing. It is the place where marketing hands deliverables over to sales and where sales projects its expectations for support to marketing. This space can be perilous ground. To successfully interface between the two requires solid strategy, great technology, proven technique and diligent execution.

In today’s marketplace, marketing strategy and sales strategy are on the move. Inbound marketing is the focus of most marketing sales support strategies. Inside sales is the focus of most forward-thinking sales organizations.

The TelAffects Affect MethodSM combines the three primary requirements for successful demand generation:

  • Intelligence, or the capabilities for processing large amounts of data, collecting new data with every touch point, and interpreting those results in order to drive performance;
  • Science, or the capabilities for predicting which kind of targeting, message, offer, campaign structure, agent and investment level will produce the best results at the highest telesales rate of return; and
  • Skill, or the means with which quality sales development representatives and inside sales representatives, who have necessary core telesales skills, are found and retained, and whose telesales skills are enhanced and built upon to optimize lead generation and inside sales performance.

TelAffects assures clients a strategic alignment of inside sales, inbound marketing and sales strategy with the goal of building your sales pipeline, generating more leads, assuring an optimal rate of lead conversion to sale, and reducing the cost of sales acquisition.

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Demand Generation is the frontier between sales and marketing. It is the place where marketing hands deliverables over to sales and where sales projects its expectations for support to marketing. This space can be perilous ground. To successfully interface between the two requires solid strategy, great technology, proven technique and diligent execution.

In today’s marketplace, marketing strategy and sales strategy are on the move. Inbound marketing is the focus of most marketing sales support strategies. Inside sales is the focus of most forward-thinking sales organizations.

The TelAffects Affect MethodSM combines the three primary requirements for successful demand generation:

  • Intelligence, or the capabilities for processing large amounts of data, collecting new data with every touch point, and interpreting those results in order to drive performance;
  • Science, or the capabilities for predicting which kind of targeting, message, offer, campaign structure, agent and investment level will produce the best results at the highest telesales rate of return; and
  • Skill, or the means with which quality sales development representatives and inside sales representatives, who have necessary core telesales skills, are found and retained, and whose telesales skills are enhanced and built upon to optimize lead generation and inside sales performance.

TelAffects assures clients a strategic alignment of inside sales, inbound marketing and sales strategy with the goal of building your sales pipeline, generating more leads, assuring an optimal rate of lead conversion to sale, and reducing the cost of sales acquisition.

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BUILD MARKET INTELLIGENCE WITH LEAD GENERATION AND LEAD QUALIFICATION

Market intelligence ultimately comes down to just a few concepts:

  • What companies are in a position to buy
  • Who within those companies will participate in the decision
  • How the buying process is designed to work
  • Where the buying process is today
  • When do the decision makers intend to move forward

THE SCIENCE OF B2B APPOINTMENT SETTING AND LEAD NURTURING FEEDS YOUR PIPELINE

Predictability. Consistency. Scalability.

These words comprise the holy grail of sales process and performance and for many sales organizations, they can remain out of reach.  TelAffects is not one of those organizations.

The TelAffects Affect MethodSM is designed to make each a reality in every campaign, every month and for every client.

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THE SCIENCE OF B2B APPOINTMENT SETTING AND LEAD NURTURING FEEDS YOUR PIPELINE

Predictability. Consistency. Scalability.

These words comprise the holy grail of sales process and performance and for many sales organizations, they can remain out of reach.  TelAffects is not one of those organizations.

The TelAffects Affect MethodSM is designed to make each a reality in every campaign, every month and for every client.

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DRIVE NEW SALES WITH TELESALES, CUSTOMER ACQUISITION AND CUSTOMER DEVELOPMENT SKILLS

Telesales is increasingly the dominant sales structure in medium to high volume business to business sales ( B2B ) organizations. It sounds easy right? Acquire a large space, jam a large number of desks and phones in there and you have a telesales organization. If it were only that easy.

The fact is that most sales people have difficulty transitioning from face to face or retail selling into telesales. Think of the situation as sales sensory deprivation. The visual cues needed to understand how the process is going are gone. Additionally, good telephone skills, developed via customer or technology support do not usually translate into effective selling.

PRODUCE RESULTS WITH BEST PRACTICES INSIDE SALES STRATEGY AND OUTSOURCING

Outsourcing inside sales, lead generation and appointment setting with TelAffects drives best practices and produces excellent results.

 

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Non-Profit

134%

Appointments Vs Forecast

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Healthcare

58%

Subscription Close Rate

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Credit Card Merchant Services

75%

Subscription Close Rate

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Asset Management

400%

Sales Pipeline Growth

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Technology

79%

MQL to SQL

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Insurance

203%

Sales Pipeline Growth

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Manufacturing

32%

SQL to Opportunity

The TelAffects’ Affect MethodSM drives sales process efficiency and sales productivity in outsourced lead generation, inside sales and appointment setting environments.