Pipeline Visibility is Core to Predictably
Building Your Sales Pipeline

The TelAffects Affect Method^SM is a set of tightly integrated tools, techniques, skills and platforms designed to produce exemplary B2B demand generation results when applied to lead qualification, lead generation, B2B appointment setting, inside sales, client development and client acquisition.

telaffects affect method

PREDICTABILITY. CONSISTENCY. SCALABILITY.

TelAffects builds sales pipelines like no other outsourced lead generation or B2B inside sales company. The difference is the very foundation of the company. TelAffects’ Affect Method^SM employs a data-driven operations model with built-in structured methods, predictive analytics, and process-driven telesales skills. Telaffect’s model produces exemplary outsourced demand generation results month after month.

Add the Power of Telesales to Your Sales Strategy

TelAffects has the skills to confidently extend your sales organization with high-quality and strategic telesales operations.
TelAffects’ outsourced telesales capabilities are able to cover large portions of your available market faster and more completely than your face-to-face sales team. They operate at the top of the funnel so your team does not have to.

TelAffects’ Affect Method^SM builds on your sales strategy by:

Identifying opportunities that are underserved via Lead List Management and ensuring that they are exploited in a manner that extracts optimal value for your sales organization
Organizing marketing based sales campaigns via Message and Offer Management that result in statistically valid quantitative feedback that supports predictive analytics and campaign optimization
Building and adding to your sales and marketing data assets via PAD, resulting in persistent, detailed, and actionable leads

TelAffects delivers the TelAffects Affect Method^SM sales strategy support to its clients in a number of ways, including:

Sales strategy consulting on team structure, expectations, and processes
End-to-end internal or outsourced telesales or inside sales team development, including recruiting strategies, training materials, systems specification, and methodology consulting
Strategic development of outsourced telesales, inside sales, customer acquisition and customer development campaigns
Ongoing management of outsourced telesales, inside sales, customer acquisition and customer development campaigns

TelAffects Affect Method^SM Lead List Management builds a solid targeting database at the company, contact, and touch level that is standardized, normalized, de-duplicated and codified to result in a firm foundation for any demand generation program.

TelAffects Affect Method^SM Message and Offer Management codifies strategies, tactics, campaigns, programs, messages and offers in support of structured methods and strategic analysis resulting in predictable, consistent and scalable demand generation results.

TelAffects Affect Method^SM Profiled Attribute Development builds on your marketing database or CRM to add valuable insights in the nature, characteristics and intent of every member of your targeted market. Additionally, this data forms the foundation for predictive analytics and high performance telesales campaigns.

Integrate Inbound Marketing with Lead Generation

TelAffects works with your inbound marketing capabilities to gather, consolidate and codify every type of data available from SFA tools, CRM tools, marketing automation, purchased lead lists, event registrations and other marketing campaigns.
TelAffects is intimately familiar with the SiriusDecisions^TM Lead Waterfall^TM lead qualification definitions. TelAffects can work with your implementation of the framework or define a lead qualification process that meets the unique needs of your organization.

Harness Inside Sales Techniques Developed from Thousands of Campaigns

The team at TelAffects has designed, built and successfully executed thousands of telesales campaigns and done so in long-term relationships with companies like American Express, AT&T, HP, AON, and Ricoh.
At TelAffects we have measured every aspect of inside sales, for years, for every client and every program, and to an extraordinarily high level of detail. Underlying our data collection is a structured calling approach that assures that the data that is produced by every campaign is sufficient to form the input for very useful predictive analytics. As a result, we have accumulated a lot of very useful data.

B2B Demand Generation:

TelAffects’ Affect Method^SM

Strategic Consulting

Pipeline Visibility is Core to Predictably
Building Your Sales Pipeline

PREDICTABILITY. CONSISTENCY. SCALABILITY.

Add the Power of Telesales to Your Sales Strategy

Integrate Inbound Marketing with Lead Generation

Harness Inside Sales Techniques Developed from Thousands of Campaigns

B2B Demand Generation:

TelAffects’ Affect MethodSM

Strategic Consulting

Pipeline Visibility is Core to Predictably Building Your Sales Pipeline

PREDICTABILITY. CONSISTENCY. SCALABILITY.

Add the Power of Telesales to Your Sales Strategy

Integrate Inbound Marketing with Lead Generation

Harness Inside Sales Techniques Developed from Thousands of Campaigns

TelAffects’ Affect Method^SM

Pipeline Visibility is Core to Predictably
Building Your Sales Pipeline